If your website is not ranked well in Google, it is like you never put it up. Very few people visit the sites on the second page of Google. Being in the top 10 is important as taught in ppc bully.  If your website is not in the top ten, it will be like a secret website where only you and your friends know about.

There are many factors that determine the relevancy of your website. But no one knows exactly how much weight Google attaches to each factor. Because of this, no one can guarantee your spot in Google.

You can get into the first page of Google if you follow basic search engine optimization principles and are prepared to work hard. Getting listed on the first page of Google depends on a number of factors:

* The target keyword
* How much competition there is for your chosen keyword
* The size of your website
* How well you use keywords on your site
* How may incoming links you have

To get better rankings, make sure your website is the best for the services and products you offer.   Add regular features, articles and special offers, give your visitors good reason to return to your site. Being the best means you have to constantly research and improve for your target customers.

Research the keyword that you wish to target. Sprinkle some of the keywords in your website.  Do not over do this.  You can place related keywords to make it look natural.

Create a lot of one way do follow links to your website. Each links counts as a vote in your favour and is a key factor in search engine optimisation.

While SEO is important and worth paying for if you can afford it, there are some things you can do if you are on a tight budget. Just remember that optimizing your site takes time and you are unlikely to see immediate results unless you have identified a keyword that has little effective competition.